simulate, assume, sham, feign -- (make a pretence of; "She assumed indifference, even though she was seething with anger"; "he feigned sleep")
feign, sham, pretend, affect, dissemble -- (make believe with the intent to deceive; "He feigned that he was ill"; "He shammed a headache")
Overview of adj sham
The adj sham has 1 sense
assumed, false, fictitious, fictive, pretended, put on, sham -- (adopted in order to deceive; "an assumed name"; "an assumed cheerfulness"; "a fictitious address"; "fictive sympathy"; "a pretended interest"; "a put-on childish voice"; "sham modesty")